Nintendo SWAG
One of my co-workers (A world champion of pinball BTW) knew my love of video games and presented me this lovely Nintendo dress shirt.
She had received it at the Game Developers Conference and decided to give it to me. Rather nice I must say. She said she traded a pen branded for the company she works for in exchange for this swag.
My boss from Seattle defined SWAG as “stuff we all get,” because everybody is giving this shit away at trade shows. People don’t really realize the coercive subliminal power of a bouncy light-up LED ball branded with the company’s name… priming its name in your subconscious until it just becomes the proper thing to buy…
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